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TiVo Video Trends Report: The More Things Change, the More They Stay the Same
  
TiVo’s Q2 2022 Video Trends Report analyzes consumer data from more than 4,500 viewers surveyed in the U.S. and Canada.

Some key findings:
  • 70% of respondents said their video entertainment spending is a moderate-to-high priority
  • Respondents average 9.86 video service subscriptions, up from last year’s 8.88
  • AVOD service usage has increased to 3+ services per respondent
  • 25% of current pay-TV subscribers identified as “cord-revivers”
  • 29% of respondents purchased a smart TV over the last six months, and 20% of respondents plan to purchase a smart TV within the next six months
  • 73% of near-future smart TV buyers are willing to opt-in and share data to get a better and more personalized video entertainment experience
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